torn
i love owning my own business, it is rewarding but it also comes with decisions. my own decisions on what is the right thing to do. right now, i'm torn between raising my invitation prices and/or outsourcing my printing...
it has been weighing heavy on my mind for a couple months. do i keep wedding invitations in house (notepads & stationery will continue to be printed here) like i've done since the beginning? do i keep the control over my output quality? do i keep it in my hands, something that gives me personal satisfaction? but i'm not sure if that's important to my clients. if i do this, i have to raise my invitation prices a bit, because while i love what i do, i need to make money, as well as, compensate for my supplies cost increasing.
[printed in house] |
do i outsource to a printer i am happy with but think my own printing looks better? do i outsource where there is a qty. minimum of 25 per order? do i outsource where i could offer heavier cardstocks for the same price? do i outsource where i could offer a large quantity discount? do i outsource so it frees up my time? do i outsource so i can do these types of invitations
My ink is a wax ink so it has a sheen/richness to it. It also prints much deeper. For example, below are the exact same invitation
[Lola outsourced] |
[Lola printed by me] |
What do you think? Do you think there is enough difference either way? Is there value in paying more and knowing that only 1 or 2 sets of hands have touched your invitations? (When able, my Mom corners & packages for me) Now do you see why I'm torn? With all my decisions, I follow my inner voice, but it's not speaking clearly about this and would love to hear opinions.
Comments
xo,
Kim
Thank you for your perspective. I can't tell you how much I truly appreciate it.
FYI: I compensate for actual colors on my own printer.
I have a very hard time letting things go. Hence, needing to hire an assistant but not wanting to let go yet.